Mandela Day Initiative

Tswane, September 2015 – Brother International South Africa (Pty) Ltd, a leader in home and business IT peripherals, partnered with the Judea Hope organization to pack highly nutritious, dehydrated meals as the company’s team initiative for 67 Minutes for Mandela on 18 July. The team from Brother packed 1,996 food packets in a record-breaking 90 minutes resulting in 19,960 meals for distribution to feeding programmes and day care centres in the region.

Unique nutritional approach
Through research and consultation with local nutritional experts, Judea Hope has formulated a dehydrated rice, vegetable and legume based meal that provides all the macronutrient needs for a child and even an adult. To enhance the nutritional potency of the meal further a vitamin and mineral combination was specifically formulated for the meal pack and is included in the packing.

Through a fun and engaging assembly line process, the volunteers from Brother assembled and packed the food packets comprising rice, soy, vegetables, flavouring and vitamins. Each food packet reconstitutes to provide a nutritious meal sufficient for ten children. The meals are easy to transport, store and distribute to those in greatest need.

The packed meals were distributed by Brother in Soshanguve in August at a community event facilitated by TBL Empowerment Solutions and Judea Hope.

As part of the event, the team hosted a temporary day care centre for the local children and took part in games and creative activities for the morning. “ There are currently no day care facilities in the area for small children who are not yet ready for school. Parents have nowhere to safely leave their children during the day while they are at work so these types of facilities serve a valuable purpose for the local community,” said Tracey Grobbelaar, CSR manager at Brother South Africa.

Brother is a leader in the development and manufacturing of technologies in the printing, scanning, labeling, sewing and crafting industries for home, SME and Corporate markets. A trusted brand worldwide that believes in the “Customer First” approach in all aspect of our business, Brother has continuously met the varied needs of our customers through our comprehensive range of technology solutions.

Brother International South Africa (Pty) Ltd is the regional sales office for South Africa and markets a range of products manufactured by its parent company, Brother Industries, Ltd. of Nagoya, Japan.  Established in 1970, Brother International South Africa (Pty) Ltd manages an extensive network of distributors in both domestic and Sub Saharan markets.

Brother’s printing business is committed to the advancement of technologies and “work style innovation” and constantly strives to pioneer new technologies and improve product quality. The different types of technology Brother offers are convenient to use and helps streamline workflow and efficiency in corporate, SME and home environments. For more information about Brother, visit http://www.brother.co.za .

Brother always takes responsibility, acts respectfully and tries to make a positive difference. Brother Earth is Brother’s attitude and commitment to play a part in building a society with sustainable development. Help the environment now by giving a click at http://www.brotherearth.com. Brother will contribute to a variety of global environmental protection activities on your behalf. The number of clicks each project receives will determine proportionately how the funds will be allocated.