New QL-700 label printer

Printing technology specialist Brother is plugging into the demand for easy, ‘instant’ office services with the launch of its latest label printer, the QL-700.

 

The Brother QL-700 label printer is the first of its kind in the office-use market to feature ‘plug in and label’ technology – easy-to-use, built-in software means users don’t have to spend time installing complicated programmes or printer drivers on to their PCs.

The integrated P-touch Editor Lite software allows users to complete just three easy steps to produce high quality labels in less than the time it takes to put the kettle on. They simply connect to their PC*, design their labels and then print. The Brother QL-700’s high print resolution, fast delivery and automatic cutter ensure time-strapped office workers can effortlessly cultivate a polished and professional image for their company.

Dale de Villiers, Marketing Manager at Brother South Africa, said: “We realise that people working in an office environment have multiple demands on their time and resources. “So we’ve used our 20-plus years of innovation and experience in the label printer market to design a machine that’s easy to use, gives fast, professional results every time and is truly portable.

“Our unique ‘plug in and label’ technology means the QL-700 can easily be moved from desk to desk and room to room, for instant use. There’s no waiting around for software or printer drivers to be installed on every user’s PC* – they can simply plug in and create and print their labels wherever and whenever they need them.”

De Villiers added: “This new technology is a response to our customers’ demands. When we are developing new products, our customers views are a very important consideration – they told us that ease of use is what they value most, and the QL-700’s simple three-step route to perfect, professional quality labels is a real antidote to today’s often complex working environment.

“The QL-700 looks good too, it is stylish, compact and easy to handle.”

Additional Information

The Brother QL-700 label printer package includes starter label rolls, USB and power cables, a CD-ROM containing the more powerful professional label design P-touch Editor software and a set-up guide.

With up to 300 x 600 DPI print resolution, the QL-700 produces easy-to-read labels with crisp text and sharp graphics. Producing up to 93 labels per minute, the QL-700 is the fastest label printer in the office market category – data that will bring a smile to face of post room staff, personal assistants, secretaries, administrators, marketers and sales people everywhere.

*Windows only – Mac users need to install software

Brother is a leader in the development and manufacturing of technologies in the printing, scanning, labeling, sewing and crafting industries for home, SME and Corporate markets. A trusted brand worldwide that believes in the “Customer First” approach in all aspect of our business, Brother has continuously met the varied needs of our customers through our comprehensive range of technology solutions.

Brother International South Africa (Pty) Ltd is the regional sales office for South Africa and markets a range of products manufactured by its parent company, Brother Industries, Ltd. of Nagoya, Japan.  Established in 1970, Brother International South Africa (Pty) Ltd manages an extensive network of distributors in both domestic and Sub Saharan markets.

Brother’s printing business is committed to the advancement of technologies and “work style innovation” and constantly strives to pioneer new technologies and improve product quality. The different types of technology Brother offers are convenient to use and helps streamline workflow and efficiency in corporate, SME and home environments. For more information about Brother, visit http://www.brother.co.za .

Brother always takes responsibility, acts respectfully and tries to make a positive difference. Brother Earth is Brother’s attitude and commitment to play a part in building a society with sustainable development. Help the environment now by giving a click at http://www.brotherearth.com. Brother will contribute to a variety of global environmental protection activities on your behalf. The number of clicks each project receives will determine proportionately how the funds will be allocated.